It's deadly serious, folks: no one else gives a shit about you, so you better start giving a shit about you. Otherwise, you'll be by the wayside in a matter of moments. There's a type of person that really despises the prospect of "If you can't beat them, join them". I hated the prospect too, but what you have to realise is that technically, you're not joining them, because they're self-serving cunts, and cannot be joined. What you are doing, which is what should have been written in the bible, is altering the old adage: do unto others as you would have them do unto you. Well, isn't that peachy, but have a think about that for a moment - if you treat people kindly, with optimism, and you get shafted, then what happens? You stick to your principles, and you keep going, right? But you get fucked over again, huh. Oh dear, what to do.
So, you invest emotionally in the next project, the next person, and think to yourself over and over again "the next person will be different; the next thing that I show a bit of decency towards will appreciate it". I can safely say that after numerous years of people pledging this, and promising that, that anyone and everyone will tell you anything you want to hear, just to suck a little more time, energy, money and will to live out of you. Anyways, back to altering the old adage: the way of the present, and the way of the future is as follows - do unto others as you have had others do unto you. Best part about this? There's always those pissy, whiny fuckers who say "but the rest of us are good people: why should we get mistreated because of the mis-deeds of a handful?" Hmmmm. Interesting - why should you get mistreated, I hear you ask?
Because you're a bunch of cunts.